Amplidata Expand Its Sales Footprint Through Better Integration With Channel Partners

Support for Resellers and OEMs Will Speed Awareness and Adoption of Amplidata’s new Himalaya Architecture

MILPITAS, CA – June 12, 2014 –Amplidata, a leader in object-based software defined storage, today announced a worldwide channel partner program to expand and accelerate the adoption of its massively-scalable Himalaya architecture with marketing support, incentives and training.

The program is designed to facilitate the marketing, sale, delivery and support of Himalaya-based storage software including Himalaya Service Provider Edition and Enterprise Edition. It features a simple and profitable pricing structure with tools to make selling easier including marketing support, sales and technical training, collateral development, lead generation efforts and co-marketing agreements.

“Amplidata’s channel program reflects our strong commitment to the channel. It is focused on partners that have demonstrated success in delivering large-scale storage solutions in key vertical markets,” said Sam Sirisena, Amplidata senior vice president of business development and operations. “This program is designed to give these valuable partners all of the tools needed to educate the market and the incentives that reflect our mutual interests in Himalaya’s success.”

Amplidata’s new Himalaya architecture provides a new framework for storage, designed from the ground up to address demanding cloud applications and provide service-level flexibility for businesses looking to optimize their cloud resources. With Himalaya, customers can scale up to zettabytes of data and trillions of stored objects. Himalaya is the foundation for two new offerings: a versatile platform designed for cloud service providers on OEM’s, and an enterprise-ready, easy to use product. Service Provider and OEM Edition and Enterprise Edition will be available on July, 1 2014. Existing Amplidata AmpliStor customers have a seamless upgrade path to Himalaya.

“The data durability, security and scale Amplidata provides with Himalaya put almost no limits on our customers’ storage capability,” said Robert Schille, ELD Business Development Manager. “Our customers already appreciate the flexibility of Amplidata-driven storage solutions, and with Himalaya, we can offer so much more.”

Sanity Solutions
“Himalaya is giving us new capabilities to make data and information a powerful competitive asset for our customers,” said Mike Gluck, Sanity Solutions vice president and CTO. “The compelling reliability and cost-effective scalability benefits of Amplidata’s object-based software defined storage are critical to our clients’ ability to easily and efficiently managing and protect their data across multiple sites.”


About Amplidata
Founded in 2008, Amplidata offers software for object-based software defined storage for enterprises, service providers and OEMs. Patented BitSpread®, BitDynamics®, and GeoSpread technologies offers unbreakable durability at greater than 15 nines, up to zettabyte scalability and operating efficiency at a significantly lower cost than traditional systems. Named a “Cool Storage Company” in 2012, Amplidata is privately funded by Intel Capital*, Quantum*, Swisscom Ventures*, Endeavour Vision*, and Hummingbird Ventures*. The company’s US headquarters is in Milpitas, California with European headquarters in Lochristi, Belgium. Sales and support are worldwide. To learn more, visit

AmpliStor, BitSpread and BitDynamics are registered trademarks of Amplidata. * Other names and brands are the property of their respective owners.



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Greg Wind                                                       Seth Bobroff

The Wind Communications Agency          Amplidata           

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